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USbrands Have Become Popular in Many Other European Countries as Well

Question 58

Multiple Choice

U.S.brands have become popular in many other European countries as well as in Asia.Marketers attribute the rising popularity of many U.S.-made products to:


A) the increased familiarity of foreign nationals with American culture,values,and lifestyles.
B) their superior quality.
C) the low prices of the products.
D) the centralized organizational approach adopted by most U.S companies.
E) the increasingly ethnocentric attitude of the consumers around the world.

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