Which of the following is a characteristic of fragmented retail systems?
A)Long channels of distribution
B)Single-layer distribution systems
C)Lower sales call to sales order ratio
D)Relatively smaller sales force compared to concentrated retail systems
E)Promotion of direct interaction between retailers and firms

Question

Quizplus · Accepted Answer

Countries with fragmented retail systems also tend to have long channels of distribution, sometimes with multiple layers.

Which of the Following Is a Characteristic of Fragmented Retail