In terms of communication strategy, in highly developed countries such as the United States:
A)noise is extremely high.
B)source effects are always positive.
C)country of origin effects are not applicable.
D)cultural barriers do not exist.
E)pull strategies are more important than push strategies.

Question

Quizplus · Accepted Answer

Noise refers to the amount of other messages competing for a potential consumer's attention. In highly developed countries such as the United States, noise is extremely high. Fewer firms vie for the attention of prospective customers in developing countries, thus the noise level is lower.

In Terms of Communication Strategy, in Highly Developed Countries Such