In terms of dayparts,prime time tends to be viewed most heavily by women.
Correct Answer:
Verified
Q8: Most programming is directed at people with
Q9: Through its unique ability to deliver a
Q10: Cable networks tend to reach masses of
Q11: Broadcast TV reaches its audience through wires,which
Q12: When companies sponsor programs,the public more readily
Q14: Using infomercials,brand managers may be able to
Q15: Advertisers like syndication because they can affiliate
Q16: As audiences fragment,network advertising becomes an increasingly
Q17: Ratings measure the audience as a percentage
Q18: An advertiser cannot buy ads over the
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents