Which of the following is true of national spot announcements?
A) They tend to have more viewers than cable television.
B) They do not suffer from the problem of advertising clutter.
C) They are more expensive than advertising on a participation basis.
D) They are less flexible than network advertising.
E) They run in clusters between programs.

Question

Quizplus · Accepted Answer

National spot announcements run in clusters between programs. They are less expensive than participations and more flexible than network advertising because they can be concentrated in specific regions of the country.

Which of the Following Is True of National Spot Announcements