In terms of design principles,_____ refers to the part of the ad not occupied by other elements and helps focus attention on an isolated element.
A) body copy
B) layout
C) thumbnail
D) white space
E) contrast

Question

Quizplus · Accepted Answer

According to My IMC Campaign 11-C, white space is the part of the ad not occupied by other elements (note that white space may be some color other than white). White space helps focus attention on an isolated element-it makes the copy appear to be in a spotlight.

In Terms of Design Principles,_____ Refers to the Part of the Ad