When a national advertiser runs a commercial on a prime time program that is seen all over the country,_____ advertising is being used.
A) network
B) affiliate
C) aggregated
D) spot

Question

Quizplus · Accepted Answer

Network advertising refers to the placement of advertising on a national broadcast network that is transmitted simultaneously to all affiliate stations across the country. This allows for a large reach but may also come with a higher cost.

When a National Advertiser Runs a Commercial on a Prime