When establishing a sales force abroad,it is generally considered a better idea to hire salespeople that are from:
A)the foreign country,unless the product is especially complex.
B)the home country,unless the product is especially complex.
C)both the foreign and home country (a 50-50 split).
D)the foreign country - no matter what.
E)the country with the greatest gross domestic product.

Question

Quizplus · Accepted Answer

Hiring salespeople from the foreign country is generally a better idea because they understand the local culture, business practices, language, and customs, which can help build stronger relationships with clients and make sales. However, if the product is especially complex, then salespeople from the home country may be necessary to ensure that customers receive the necessary technical support and training.

When Establishing a Sales Force Abroad,it Is Generally Considered a Better