_____ refers to the expertise,competencies,and skills of established retailers in a nation,and their ability to sell and support the products of international businesses.
A) Channel exclusivity
B) Channel quality
C) Channel length
D) Channel dominance
E) Channel concentration

Question

Quizplus · Accepted Answer

Channel quality refers to the expertise, competencies, and skills of established retailers in a nation, and their ability to sell and support the products of international businesses. This factor plays a significant role in determining the effectiveness of the distribution channels used by a company.

_____ Refers to the Expertise,competencies,and Skills of Established Retailers in a Nation,and