A shopper at Whole Foods was asked by a researcher to look at a magazine ad for a new line of organic soups. The researcher asked the shopper if the ad seemed credible. What method of pretesting was the researcher using?
A) Portfolio analysis
B) Central location testing
C) Focused questioning
D) Direct questioning
E) Observational research
Correct Answer:
Verified
Q48: The observation method of data collection
A) seeks
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Q49: The development of _ facilitated the collection
Q50: To help food advertisers produce more effective
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Q55: Which of the following statements about secondary
Q56: A researcher became a chef with a
Q56: A questions such as "Why do you
Q58: Which question would be used to gather
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