Johnson Gloves is a company that caters to the very affluent consumer who desires complete personalization.This Madrid-based boutique will use your fingerprints to customize your very own pair of driving gloves.The gloves are designed and created solely for you.This is an example of:
A)ultra-customization
B)ultra-personalization
C)mass-personalization
D)mass-appeal

Question

Quizplus · Accepted Answer

The use of fingerprints to customize a pair of driving gloves for an individual is an example of ultra-customization, where products or services are tailored to an individual's unique needs or preferences.

Johnson Gloves Is a Company That Caters to the Very