If the Trion Gazette has 7,000 subscribers and a local grocery store pays $700 for a full-page ad in the newspaper,the cost per thousand (CPM)will equal $100 per thousand.

Question

Quizplus · Accepted Answer

CPM is calculated as (Cost of Advertisement/Total Circulation) x 1,000. In this case, the cost of advertisement is $700 and the total circulation is 7,000. Thus, CPM = (700/7,000) x 1,000 = $100 per thousand.

If the Trion Gazette Has 7,000 Subscribers and a Local