Which of the following marketing activities most likely takes place in the business market?
A) the sale of a Black & Decker hammer to a do-it-yourselfer
B) the rental of an apartment by a college student
C) the purchase of babysitting services for a small child
D) the purchase of a case of Campbell's brand soups by a supermarket
E) the payment of a fee to a divorce lawyer

Question

Quizplus · Accepted Answer

The purchase of a case of Campbell's brand soups by a supermarket is a business-to-business transaction as the supermarket is buying the product to resell to its customers.

Which of the Following Marketing Activities Most Likely Takes Place