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Daniel Sells Specialty Software Designed to Allow Small Insurance Companies

Question 73

Multiple Choice

Daniel sells specialty software designed to allow small insurance companies to manage customer data and claims.Daniel knows that satisfied customers are likely to come back for software updates.To ensure that customers are satisfied after purchasing his software,Daniel should:


A) create realistic expectations through his communication with customers.
B) carefully demonstrate the software to his customers' staff.
C) provide a satisfaction guarantee or return policy.
D) provide a hotline to answer customers' questions.
E) all of these.

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