Adaptive selling refers to
A) a presentation format that emphasizes probing and listening by the salesperson to identify needs and interests of prospective buyers.
B) a presentation format that focuses on problem identification, where the salesperson serves as an expert on problem recognition and resolution.
C) a presentation format that consist of information that must be provided in an accurate, thorough, and step-by-step manner to inform the prospect.
D) a selling format which assumes that given the appropriate stimulus by a salesperson, the prospect will buy.
E) a need-satisfaction selling format that involves adjusting the presentation to fit the selling situation, such as knowing when to offer solutions and when to ask for more information.
Correct Answer:
Verified
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Q102: A selling format that consists of information
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Q154: A need-satisfaction presentation format that involves adjusting
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