Geico ads which feature cavemen, a gecko, or a stack of money with eyes are using which type of advertising appeal?
A) reminder
B) fear
C) humor
D) advocacy
E) cognitive
Correct Answer:
Verified
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Q90: FIGURE 16-5 Q91: FIGURE 16-4 Q93: An ad for Kraft salad dressings uses Q94: Individuals responsible for creating the text portion Q95: The type of appeal used to imply Q96: Advertisers use a mix of media forms Q97: FIGURE 16-5 Unlock this Answer For Free Now! View this answer and more for free by performing one of the following actions Scan the QR code to install the App and get 2 free unlocks Unlock quizzes for free by uploading documents
