who read at least half of the ad (read most) .
A) who remember seeing a specific magazine ad
B) who felt the ad was vague or ambiguous
C) who felt elements of the ad were inappropriate
D) who could summarize the key ad points in their own words
E) who remembered having seen the ad before and had already tried the product
Correct Answer:
Verified
Q206: There are five common approaches to posttests:
Q207: When a company uses a(n) _, it
Q208: An advertising agency may receive payment that
Q209: There are five common approaches to posttests:
Q210: Limited-service agencies refer to
A)advertising agencies that specialize
Q212: Posttests which involve studies such as controlled
Q213: An advertising agency that deals in creative
Q214: The company's own advertising staff, which may
Q216: A(n) _ is an advertising agency that
Q294: Which of the following statements about sales
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents