The fourth stage in the hierarchy of effects is __________ stage.
A) interest
B) awareness
C) adoption
D) trial
E) evaluation
Correct Answer:
Verified
Q199: FIGURE 15-6 Q200: During the planning stage of an IMC Q202: In the hierarchy of effects, the consumer's Q205: Promotion objectives should possess three important qualities.They Q206: In the hierarchy of effects, trial refers Q207: In the hierarchy of effects, awareness is Q208: Percentage of sales budgeting refers to Q209: No matter what the specific objective might Q251: The fifth stage in the hierarchy of Q254: In the hierarchy of effects,an increase in![]()
A)matching a
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