Development refers to
A)the stage of the new-product process where initial ideas are generated and discussed.
B)the stage of the new-product process that turns an idea on paper into a prototype.
C)the stage of the new-product process where initial ideas are product characteristics and product benefits are selected.
D)the stage of the new-product process where team leaders are selected and initial tasks are assigned.
E)the stage of the new-product process where the first version of a product enters the marketplace.

Question

Quizplus · Accepted Answer

Development is the stage of the new-product process that turns an idea on paper into a prototype. This involves creating a physical or digital version of the product that can be tested and refined before moving on to commercialization.

Development Refers to