When evaluating new breakfast menu items, Wendy's had to consider not only the offerings of Burger King and McDonald's but
A)menu items from IHOP and Perkins.
B)dormitory breakfasts at surrounding schools.
C)products from gas stations and convenience stores.
D)the local farmer's market.
E)Starbucks and Peet's coffee shops

Question

Quizplus · Accepted Answer

Wendy's would consider products from gas stations and convenience stores as they are direct competitors in the fast food and quick-service breakfast market, offering similar grab-and-go options.

When Evaluating New Breakfast Menu Items, Wendy's Had to Consider