Temporal effects include
A)the purpose of the purchase.
B)the presence of other people.
C)the time of day of the purchase.
D)the crowding in retail stores.
E)the consumer's mood while engaged in the purchase

Question

Quizplus · Accepted Answer

Temporal effects refer to the impact of time on consumer behavior, and the time of day of the purchase is a clear example of this. Consumers may approach purchasing differently at different times of the day, depending on factors such as their energy level or available time.

Temporal Effects Include