If geographic segmentation is carried out,it means ________.
A) The variables like social class and education are used to identify markets
B) The statistical characteristics of human populations such as age or income are used to identify markets
C) Consumers respond differently to marketing strategies and programs based on where they live
D) The East Coast, West Coast, and Midwest are the most important market segments based upon size
E) None of the above
Correct Answer:
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