Figure 20-3
-Figure 20-3 above shows there are six stages in the personal selling process ("A" through "F") along with the objective(s) of each stage.If the salesperson's objective is to "begin converting a prospect into a customer by creating a desire for the product or service," what stage of the personal selling process is the salesperson engaged in?
A) approach
B) preapproach
C) presentation
D) prospecting
E) follow-up
Correct Answer:
Verified
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