Figure 20-3
-Figure 20-3 above shows there are six stages in the personal selling process ("A" through "F")along with the objective(s)of each stage.If the salesperson's objective is to "gain a prospect's attention,stimulate interest,and make transition to the presentation," what stage of the personal selling process is the salesperson engaged in?

Question

Quizplus · Accepted Answer

The stage of the personal selling process where the salesperson's objective is to gain a prospect's attention, stimulate interest, and make the transition to the presentation, is the approach stage.

Figure 20-3 -Figure 20-3 Above Shows There Are Six Stages in the in the Personal