Alliances are ineffective vehicles for creating new capabilities and markets.

Question

Quizplus · Accepted Answer

Alliances can be effective vehicles for creating new capabilities and markets by combining resources, expertise, and networks. Many successful companies have formed alliances to enter new markets, develop new technologies, or expand their reach. Examples of successful alliances include Apple and IBM, Starbucks and Barnes & Noble, and Nissan and Renault. However, as with any business strategy, alliances can also fail if not executed properly.

Alliances Are Ineffective Vehicles for Creating New Capabilities and Markets