In which stage of the consumer decision process does cognitive dissonance occur?
A) purchase act
B) post-purchase behavior
C) information search
D) evaluation of alternatives
Correct Answer:
Verified
Q21: Clothing buyers have been categorized as clothes
Q22: Further purchase and re-evaluation are components of
Q23: Expensive,complex goods or services with which consumers
Q24: Information search involves generating a list of
Q25: In limited decision making,consumers _.
A)use each purchase
Q27: High-risk products generally require _.
A)impulse purchasing
B)extended decision
Q28: Moderate-risk items that have been purchased before
Q29: Which retail institution is most likely to
Q30: In which stage of the decision process
Q31: Two components of problem awareness are _.
A)information
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