Which of the following,also known as prospecting,is the identification of those firms and people most likely to buy the seller's offerings?

Question

Quizplus · Accepted Answer

Lead generation is the process of identifying potential customers or leads who are most likely to buy the seller's offerings. It involves gathering information about the target audience and their preferences, behavior, and needs. Lead generation is the first step in the sales process, and it involves various techniques such as advertising, content marketing, email marketing, and social media marketing. Lead qualification refers to the process of determining if a lead is a good fit for the seller's offerings, referral calling involves contacting leads provided by current customers, and cold calling involves randomly contacting potential customers without prior engagement or permission.

Which of the Following,also Known as Prospecting,is the Identification of Those