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Important Criteria on Which to Evaluate Segment Attractiveness Include

Question 20

Multiple Choice

Important criteria on which to evaluate segment attractiveness include:


A) size,growth rate,competitive intensity,ability to address segment needs
B) size,growth rate,competitive intensity,product line
C) size,growth rate,supplier power,ability to address segment needs
D) size,threat from substitutes,competitive intensity,ability to address segment needs
E) size,threat from substitutes,supplier power,competitive intensity

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