Which of the following comprise the influences on the evaluation and adoption of innovations?
A) benefits provided,compatibility,complexity,trialability,observability
B) relative advantage,usability,complexity,trialability,observability
C) relative advantage,compatibility,importance,trialability,observability
D) benefits provided,compatibility,complexity,importance,observability
E) relative advantage,compatibility,complexity,trialability,observability
Correct Answer:
Verified
Q12: A good beachhead requires that customers:
A)have the
Q13: Which of the following is essential to
Q14: A group of customers that is willing
Q15: In the context of evaluation and adoption
Q16: A crucial strategy for "crossing the chasm"
Q18: Early majority buyers:
A)are very price sensitive and
Q19: A group of customers that want proven
Q20: Important criteria on which to evaluate segment
Q21: When customers "leapfrog," they skip:
A)a generation of
Q22: A migration path:
A)is an element of the
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