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Which Group of Receivers Would Be Most Likely to Engage

Question 47

Multiple Choice

Which group of receivers would be most likely to engage in peripheral processing?


A) receivers with high involvement and a high need for cognition
B) receivers with high involvement and a low need for cognition
C) receivers with low involvement and a high need for cognition
D) receivers with low involvement and a low need for cognition

Correct Answer:

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