Personal selling
A) is important to business firms, but only about 1 percent of the U.S. labor force does personal selling work.
B) is often a company's largest single operating expense.
C) requires only that the sales rep have an engaging smile, a big expense account, and the ability to get along well with people.
D) All of the above are true.
E) None of the above is true.
Correct Answer:
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