_____ means trying to increase sales of a firm's present products in its present markets.

Name: _____ means trying to increase sales of a firm's present products in its present markets.
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Question

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Market penetration refers to the strategy of increasing sales of existing products in existing markets. This can be achieved through various tactics such as increasing advertising and promotions, improving distribution channels, and adjusting price points.

_____ Means Trying to Increase Sales of a Firm's Present