____________ CRM systems provide effective and efficient interactive communication with the customer throughout the entire organization.
A) Analytical
B) Collaborative
C) Decisional
D) Operational

Question

Quizplus · Accepted Answer

Collaborative CRM systems are designed to improve communication and collaboration between different teams and departments within an organization in order to create a unified customer experience. This includes interactive communication with the customer throughout the entire organization. Analytical CRM systems focus on data analysis and decision-making, decisional CRM systems focus on decision-making tools, and operational CRM systems focus on the automation of tasks and processes.

____________ CRM Systems Provide Effective and Efficient Interactive Communication with the Customer