A demographic variable that describes the emotional and intellectual stages you pass through from childhood to your retirement years as a member of a family is called the _ stage.
A) Journey through life
B) Family life cycle
C) Life
D) None of the above
Correct Answer:
Verified
Q16: The need to segment in the hospitality
Q17: The "Usage" segmentation which applies specifically to
Q18: User segments have an advantage over the
Q19: The psychographic segments are based on activities,
Q20: In marketing, segmentation always precedes differentiation.
Q22: What is the order of the market
Q23: Why is it important for a marketing
Q24: "Dinks" and "Ecoboomers" are examples of:
A) Eclectographic
Q25: _segments are based on the benefits that
Q26: Consumer behaviorists often categorize buyers by which
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