What is the main difference between advertising in traditional print media and advertising on Facebook?
A)Brand managers compose the title, the copy, and the images or photos of the ad.
B)Brand managers do not select the placement of where the ads are seen on Facebook.
C)Brand managers do not keep an expense budget for Facebook ads.
D)Demographics are not taken into account when placing ads on Facebook.

Question

Quizplus · Accepted Answer

In traditional print media, brand managers have more control over the placement of their ads, such as choosing which magazine or newspaper to advertise in and where in the publication the ad will be located. On Facebook, however, the placement is determined by the platform and is not chosen by the brand manager.

What Is the Main Difference Between Advertising in Traditional Print