Niche marketers presumably understand their customers' needs so well that the customers willingly _____
A) change neighbourhoods.
B) pay a premium.
C) abandon other brands.
D) make long-term commitments.
E) disclose private information.

Question

Quizplus · Accepted Answer

Niche marketers cater to a specific segment of customers with unique needs and preferences. As a result, these customers are usually willing to pay a premium for a product or service that meets their specific needs. This is because they see the added value in the niche product or service and are willing to invest more in something that perfectly aligns with their expectations.

Niche Marketers Presumably Understand Their Customers' Needs So Well That