Online commerce has led to a shift in consumer buying patterns. Two aspects of internet shopping have led to this shift. First, greater choice is permitted by increased inventory and variety, and second,
A) the mass market focuses on generating "hit" products.
B) the search costs of finding relevant new products are lowered.
C) consumers prefer catalogue channels to online retailers.
D) the distribution of product sales conforms to a curve.
E) demand has shifted from niche products to hits.

Question

Quizplus · Accepted Answer

The search costs of finding relevant new products are lowered due to the ability to search and filter products online, saving time and effort compared to physically browsing through stores.

Online Commerce Has Led to a Shift in Consumer Buying