Mountain Express is a company that provides grocery delivery service to several small communities.The company gives a 2 percent discount on all food orders to customers after they have used the service 10 times.An additional percentage discount is offered for each additional 15 orders up to a maximum of 8 percent.What is the relationship marketing strategy used by Mountain Express based on?
A) following service delivery paradigms
B) building social bonds
C) building financial bonds
D) opening personal communication channels
Correct Answer:
Verified
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