Consumers are most likely to seek and rely on information from _____ when purchasing a landscaping service for their yard.
A) Newspaper columns on gardening
B) Friends who have attractive yards
C) Advertising by landscape design artists
D) Magazines devoted to gardening
E) A landscape designer's sign they remembered seeing in a well-landscaped yard

Question

Quizplus · Accepted Answer

Consumers often rely on personal recommendations and firsthand experiences, so they are likely to trust friends who have attractive yards and can provide reliable information based on their own experiences with landscaping services.

Consumers Are Most Likely to Seek and Rely on Information