Yiting called the Butterball toll-free hotline to learn how to prepare her Thanksgiving turkey and dressing. This telephone number is an example of
A) interactive marketing.
B) multichannel selling.
C) outbound telemarketing.
D) social networking.
E) inbound telemarketing.

Question

Quizplus · Accepted Answer

Inbound telemarketing involves customers calling a company to inquire about products or services, as Yiting did with the Butterball hotline.

Yiting Called the Butterball Toll-Free Hotline to Learn How to Prepare