Managing the marketing process requires four marketing management functions, namely analysis, planning, _________and_________ .

Question

Quizplus · Accepted Answer

The four marketing management functions are analysis, planning, implementation, and control. Control involves monitoring the results of the marketing plan and making adjustments as needed to ensure the plan is on track to meet its objectives. Implementation involves executing the marketing plan by putting the strategies into action. Therefore, the best choice is B, implementation, control.

Managing the Marketing Process Requires Four Marketing Management Functions, Namely