At which stage of the product life cycle is the least amount of money spent on the promotional mix?

Question

Quizplus · Accepted Answer

During the decline stage of the product life cycle, sales are decreasing, and the product is approaching the end of its life. As a result, companies usually spend the least amount of money on promotion during this stage. The focus is usually on minimizing costs and maximizing profits, rather than investing in expensive promotional activities.

At Which Stage of the Product Life Cycle Is the Least