ABM Connect is one of the largest providers of Internet services in the country.The company operates through a network of thousands of employees who manage its functions in their respective capacities.With the entry of new service providers in the industry,ABM Connect has also enhanced its sales and marketing efforts to retain its position as the market leader.Which of the following statements,if true,would indicate that ABM Connect adopts the value selling approach?
A) ABM Connect recently started offering premium services to its customers in select cities.
B) ABM Connect recently reduced its customer promotions expenditure by half to reduce costs.
C) ABM Connect typically follows the workload approach to determine the size of its requisite sales force by calculating the number of key accounts they have and the number of sales calls they have to make.
D) ABM Connect typically follows a sales strategy that shows customers that the price they are paying actually translates into speedy and reliable Internet services.
E) ABM Connect typically measures its salespeople by the sole criteria of number of deals closed in a given time period.
Correct Answer:
Verified
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