CRM strategy involves all of the following imperatives EXCEPT:
A)implementing the best processes
B)acquiring the right customer
C)developing the right value proposition
D)minimising the role and importance of employees
E)learning to retain customers

Question

Quizplus · Accepted Answer

The CRM strategy involves all of the following imperatives except minimizing the role and importance of employees. In fact, employees play a crucial role in the successful implementation of a CRM strategy as they are often the ones who interact with customers directly.

CRM Strategy Involves All of the Following Imperatives EXCEPT