At regular intervals a car dealership offers discounts on repair services and the completed repairs are followed up to ensure customer satisfaction. What is this an example of?
A) scaling
B) screening
C) shaping
D) shadowing

Question

Quizplus · Accepted Answer

Shaping involves reinforcing successive approximations of a desired behavior. In this context, offering discounts on repair services to encourage customers to use the service, followed by follow-ups to ensure satisfaction, is an example of shaping customer behavior towards ongoing loyalty and satisfaction.

At Regular Intervals a Car Dealership Offers Discounts on Repair