Marketers can position a company,product,brand,store,or service as different from others by creating associations that are
A) soothing and relaxing.
B) exciting and thought provoking.
C) unique to the entity and salient.
D) similar in content to the object in different product or store categories.
E) customized to each individual.
Correct Answer:
Verified
Q19: Stimuli characteristics include: salience,prototypicality,redundant cues,and the medium
Q20: Working memory particularly is based on imagery
Q21: The brand personality framework includes all of
Q22: A schema is
A) the set of negative
Q23: Home Depot is personified as a down-home,honest,thrifty,helpful,working-class
Q25: If our _ of Coke is favorable,it
Q26: Mercedes launched a small sized electric car
Q27: Ford recently sold the rights to use
Q28: A schema for ourselves is known as
Q29: A brand image is a(n)
A) neural impression
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