Of the sales prospecting methods listed below, which is likely to be the least efficient in terms of finding sales leads with a high probability of becoming customers?

Question

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Cold calling involves reaching out to potential customers who have no prior relationship with the salesperson or company. This method can be time-consuming and often results in a low success rate compared to other prospecting methods. On the other hand, networking allows salespersons to leverage their existing relationships to gain access to new leads, company sources provide information on potential customers who have already interacted with the company in some way, and published sources offer data on industries, competitors, and market trends.

Of the Sales Prospecting Methods Listed Below, Which Is Likely