Analytical CRM supports consumer data for all of the following reasons EXCEPT:
A)Design and implementation of targeted marketing campaigns to optimize marketing effectiveness.
B)Measuring and optimizing customer relationships
C)Distributing efficient and effective marketing, sales, and service through multi-networks and distribution.
D)Data mining.

Question

Quizplus · Accepted Answer

Analytical CRM comprises the analysis and systematic evaluation of customer data using business intelligence tools. Its aim is to screen out the key facts from gathered information and gain customer knowledge. However, it does not support consumer data for distributing efficient and effective marketing, sales, and service through multi-networks and distribution.

Analytical CRM Supports Consumer Data for All of the Following