Functional areas such as human resources, accounts, finance and marketing work together to meet common goals. These __________ area strategies are outlined at the __________ level.
A) corporate, business unit
B) business, corporate
C) functional, corporate
D) functional, business unit

Question

Quizplus · Accepted Answer

understand the importance of effective marketing planning in achieving organisational and marketing objectives. These functional area strategies are outlined at the business unit level.

Functional Areas Such as Human Resources, Accounts, Finance and Marketing