The rise of experiential marketing and increased use of technology have given rise to what changes in the marketing mix?
A) Moving the customer from the center to encompass all four Ps and Cs
B) Abandoning the current system for a most customer-centric approach
C) Adding a new pair of Ps and Cs to the marketing mix
D) Recreating the traditional idea of Place to accommodate new retail styles and online shopping experiences

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The Answer of The rise of experiential marketing and increased use of technology have given rise to what changes in the marketing mix?
A) Moving the customer from the center to encompass all four Ps and Cs
B) Abandoning the current system for a most customer-centric approach
C) Adding a new pair of Ps and Cs to the marketing mix
D) Recreating the traditional idea of Place to accommodate new retail styles and online shopping experiences

The Rise of Experiential Marketing and Increased Use of Technology